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Economics at UEA
Find out more about studying Economics at UEA, and browse our other courses.
Find out moreBSc (Hons) Economics, Behaviour and Data Science
Key Details
- Award
- Degree of Bachelor of Science
- UCAS Course Code
- L1I1
- Typical Offer
- ABB
- Contextual Offer
- BBC
- Course Length
- 3 years
- Course Start Date
- September 2027
Other Start Dates
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98%
Of students were positive about the support provided by teaching staff
Graduate Outcomes Survey 2024-2592%
Of students were positive about the learning resources and facilities
Graduate Outcomes Survey 2024-25Course Overview
Why BSc Economics, Behaviour and Data Science at UEA?
Understand how human behaviour shapes economic outcomes and how data can reveal the patterns behind decisions. Our Economics, Behaviour and Data Science degree combines economic analysis with behavioural insights and modern data techniques. You’ll explore how individuals, firms, and policymakers make decisions.
Why choose UEA
- Behaviour, data & decisions: Combine behavioural economics with programming and data analysis. Examin how people make decisions and how data reveals patterns in economic behaviour
- Research expertise: Study in a school closely connected to the Centre for Behavioural and Experimental Social Science, where researchers investigate incentives, behaviour and decision making
- Industry tools & research labs: Use LSEG powered facilities and Bloomberg terminals for financial data and participate in experimental economics research in the LEDR labs
What is BSc Economics, Behaviour and Data Science?
In an increasingly data driven economy, understanding how people make decisions is central to analysing markets, organisations and public policy. On this course, you'll explore how behavioural insights and data analysis can deepen our understanding of economic outcomes, from consumer behaviour and financial decisions to policy design and urban development.
You'll learn through various teaching and IT lab sessions, applying economic concepts, behavioural insights and data analysis to real world questions. Throughout your degree, you'll be supported by your academic adviser and a dedicated skills and development module and you'll complete a range of assessments designed to strengthen your analytical thinking, quantitative capability and communication skills.
There’ll be practical opportunities that bring Economics to life, including access to LSEG powered data facilities and Bloomberg terminals and the opportunity to participate in experimental economics research in the LEDR laboratories. You can also engage with student staff in partnership initiatives that help shape our teaching, contribute to Norwich Economic Publications and societies to build your own networks.
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Careers
Career Pathways
As a BSc Economics, Behaviour and Data Science graduate, you'll be well prepared for roles that combine economic reasoning, behavioural insight and data analysis, including:
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Behavioural or data analyst: Analyse datasets to identify behavioural patterns and support decision making in businesses, research organisations and the government
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Policy or behavioural adviser: Apply behavioural economics and data analysis to design and evaluate public policies and behavioural interventions
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Economic or strategy Consultant: Use economic theory, behavioural insights and data analysis to advise organisations on strategy, pricing and market behaviour
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Financial or investment analyst: Analyse financial data, evaluate assets and support investment decisions in banks and financial institutions
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Risk or market analyst: Assess financial risks, market trends and investment performance using quantitative and behavioural insights
Career Support
You'll develop transferable skills through applied learning and varied assessment, including data analysis projects, research reports, presentations and collaborative work. You'll gain experience using specialist software such as Stata, Python, and R, and work with economic and financial data using LSEG and Bloomberg resources in dedicated facilities.
You’ll be supported by UEA Career Central. We provide employer events, targeted workshops and invite guest speakers. We offer practical career guidance, from CV development to understanding emerging analytical tools such as LLMs. You may also take part in internships alongside academic staff, participate in behavioural experiments in the LEDR laboratories and complete a dissertation project that allows you to explore a behavioural or data driven research question in depth.
Discover more on our Careers webpages(opens in a new window).
After the Course
After graduation, you'll be equipped to analyse economic behaviour, interpret complex datasets and communicate evidence-based insights clearly. You'll be well prepared for careers in data analysis, behavioural consulting, policy, market research and financial analysis across business, government and international organisations.
Many graduates also progress to postgraduate study in areas such as behavioural economics, data science, economics, public policy, or finance.
The analytical, quantitative and research skills you develop will support success across competitive graduate schemes and international career pathways.
Study and Modules
Structure
Your first year will provide a solid foundation in microeconomics, where you'll explore how individuals and firms make decisions, and macroeconomics, where you’ll examine the impact of government fiscal and monetary policies on the economy. You’ll develop essential mathematical and statistical skills, gaining proficiency in the modelling techniques used by economists. You’ll also begin applying economic principles to real-world challenges, with a particular focus on how behavioural insights deepen our understanding of decision-making among consumers, workers, and managers.
If you don’t have A-level Mathematics or an equivalent qualification, a tailored introductory mathematics module will ensure you develop the necessary skills to succeed in subsequent modules.
Compulsory Modules
Important Information
Whilst the University will make every effort to offer the modules listed, changes may sometimes be made arising from the annual monitoring, review and update of modules. Where this activity leads to significant (but not minor) changes to programmes and their constituent modules, the University will endeavour to consult with students and others. It is also possible that the University may not be able to offer a module for reasons outside of its control, such as the illness of a member of staff. In some cases optional modules can have limited places available and so you may be asked to make additional module choices in the event you do not gain a place on your first choice. Where this is the case, the University will inform students.
Structure
Building on your first-year knowledge, you’ll delve deeper into behavioural economics while also gaining hands-on experience in data analysis and programming with applications in economics. You’ll continue to develop your understanding of microeconomics and macroeconomics and enhance your ability to manage and analyse real-world data in an introductory econometrics module, applying statistical methods to economic questions. You’ll also have the opportunity to explore areas of interest, such as global trade, game theory and strategy, or mathematical economics.
Compulsory Modules
Optional A Modules
(Credits: 20)Important Information
Whilst the University will make every effort to offer the modules listed, changes may sometimes be made arising from the annual monitoring, review and update of modules. Where this activity leads to significant (but not minor) changes to programmes and their constituent modules, the University will endeavour to consult with students and others. It is also possible that the University may not be able to offer a module for reasons outside of its control, such as the illness of a member of staff. In some cases optional modules can have limited places available and so you may be asked to make additional module choices in the event you do not gain a place on your first choice. Where this is the case, the University will inform students.
Structure
In your final year, you’ll refine your expertise in behavioural insights and data analysis, exploring specialised topics such as behavioural finance and the behavioural economics of inequality, alongside an advanced module in programming and data analysis. You’ll have the option to deepen your knowledge of microeconomics and macroeconomics or take a more applied route by completing a dissertation on a topic of your choice or developing a consulting project in collaboration with an external organisation.
You’ll also have the opportunity to tailor your studies by selecting from a wide range of optional modules, such as financial markets, risk management, alternative investments, competition and public policy, environmental economics, and the economics and business of sport, among others.
Your academic adviser, alongside a module-choice fair, will offer guidance to help you select modules that best align with your academic and professional goals.
Compulsory Modules
Optional A Modules
(Min Credits: 20, Max Credits: 40)Optional B Modules
(Min Credits: 0, Max Credits: 20)Optional C Modules
(Min Credits: 0, Max Credits: 40)Optional D Modules
(Min Credits: 0, Max Credits: 40)Optional G Modules
(Min Credits: 0, Max Credits: 20)Important Information
Whilst the University will make every effort to offer the modules listed, changes may sometimes be made arising from the annual monitoring, review and update of modules. Where this activity leads to significant (but not minor) changes to programmes and their constituent modules, the University will endeavour to consult with students and others. It is also possible that the University may not be able to offer a module for reasons outside of its control, such as the illness of a member of staff. In some cases optional modules can have limited places available and so you may be asked to make additional module choices in the event you do not gain a place on your first choice. Where this is the case, the University will inform students.
Teaching and Learning, and Assessment
Teaching and Learning
You’ll learn through lectures, seminars, workshops and IT lab sessions that connect economic theory with real world applications. Teaching is delivered by researchers and academics who bring contemporary debates and evidence into their sessions. Guest speakers from industry also contribute professional perspectives on careers in economics, finance and public policy. Interactive resources, specialist software and structured academic support help you build confidence and independence as you progress through your degree.
In year one, you'll develop essential knowledge through lectures and seminars, applying concepts in workshops and introductory data labs. Academic skills guidance and opportunities for peer learning support your transition into university study.
During year two, you'll combine core studies with more specialised modules, gaining practical experience with statistical software and applied data analysis. Teaching places greater emphasis on analytical thinking and research informed discussion.
In year three, you'll take part in advanced discussion-based learning alongside more independent research. Specialist modules, programming practice and dissertation supervision support the development of deeper expertise and professional readiness.
Assessment
Assessment includes a mix of examinations, coursework and applied projects, providing different ways to demonstrate analytical, quantitative, and communication skills. From your first year onwards, you'll complete reports, presentations and group work alongside data analysis exercises and formal tests. Regular feedback, including formative activities, helps you refine your work before final submission. This balanced approach ensures you graduate with both strong subject knowledge and transferable skills valued by employers.
In year one, assessment includes coursework, presentations, group activities and examinations, supported by formative tasks that strengthen core academic skills.
During year two, assessment becomes increasingly applied and technical, incorporating data projects, analytical reports and software-based exercises.
In year three, you'll complete advanced coursework and presentations, with the opportunity to undertake a dissertation or consultancy project demonstrating independent research and applied analysis.
Entry Requirements
- This course is open to
UK and International fee-paying students. Choose UK or International above to see relevant information. The entry point is in September each year.
We welcome and value a wide range of qualifications, and we recognise that some students might take a mixture of different qualifications. We have listed typical examples that we accept for entry.
You should hold or be working towards the specified English and Mathematics requirements and one of the examples of typical entry qualifications listed below. If your qualifications aren’t listed, or if you are taking a combination of qualifications that isn’t specified, please contact Admissions.
- English and Mathematics
All applicants must hold or be working towards GCSEs in English Language at minimum grade C or grade 4 and Mathematics at minimum grade B or grade 5.
We accept a wide range of English Language qualifications, please see our English Language equivalencies(opens in a new window) page.
- Contextual Offers
UEA are committed to ensuring that Higher Education is accessible to all, regardless of their background or experiences. One of the ways we do this is through our contextual admissions schemes(opens in a new window).
- Typical UK Entry Requirements
A levels
ABB
Contextual offer: BBC
BTEC
Level 3 Extended Diploma: DDM
Contextual offer: DMM
BTEC in Public Services, Uniformed Services and Business Administration are all excluded from our BTEC offers.
Access to HE Diploma
Pass Access to HE Diploma with Distinction in 30 credits at Level 3 and Merit in 15 credits at Level 3.
Contextual Offer: Pass the Access to HE Diploma with Merit in 30 credits at Level 3 and Pass in 15 credits and Level 3.
T levels
Obtain an overall Merit.
- Further Examples of Typical Entry Requirements
International Baccalaureate
32 points overall
Irish Leaving Certificate
3 subjects at H2, 3 subjects at H3
Scottish Highers
AABBB
A combination of Advanced Highers and Highers may be acceptable.
Scottish Advanced Highers
BCC
A combination of Advanced Highers and Highers may be acceptable.
- Deferred Entry
We welcome applications from students who have already taken or intend to take a gap year. We believe that a year between school and university can be of substantial benefit. You are advised to indicate your reason for wishing to defer entry on your UCAS application.
- Admissions Policy
Our Admissions Policy applies to the admissions of all undergraduate applicants.
- Progression
Once enrolled onto a course at UEA, your progression and continuation (which may include eligibility for study abroad, overseas experience, placement, or year in industry opportunities) is contingent on meeting the assessment requirements which are relevant to the course on which you are enrolled.
- This course is open to
UK and International fee-paying students. Choose UK or International above to see relevant information. The entry point is in September each year.
We welcome and value a wide range of qualifications, and we recognise that some students might take a mixture of different qualifications. We have listed typical examples that we accept for entry.
You should hold or be working towards the specified English and Mathematics requirements and one of the examples of typical entry qualifications listed below. If your qualifications aren’t listed, or if you are taking a combination of qualifications that isn’t specified, please contact Admissions.
- English and Mathematics
All applicants must hold or be working towards GCSEs in English Language at minimum grade C or grade 4 and Mathematics at minimum grade B or grade 5.
We accept a wide range of English Language qualifications, please see our English Language equivalencies(opens in a new window) page.
- Typical International Entry Requirements
A levels
ABB
We accept many international qualifications for entry to this course. For specific details about your country, view our information for International Students(opens in a new window).
- UEA International Study Centre
If you do not meet the academic and/or English language requirements for direct entry our partner, UEA International Study Centre(opens in a new window) offers progression on to this undergraduate degree upon successful completion of a preparation programme. Depending on your interests, and your qualifications you can take a variety of routes to this degree.
- English Foreign Language
Applications from students whose first language is not English are welcome. We require evidence of proficiency in English (including writing, speaking, listening and reading):
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IELTS: 6.0 overall (minimum 5.5 in all components)
We also accept a number of other English language tests. Review our English Language Equivalencies(opens in a new window) for a list of example qualifications that we may accept to meet this requirement.
Test dates should be within two years of the course start date.
If you do not yet meet the English language requirements for this course, UEA International Study Centre offer a variety of English language programmes which are designed to help you develop the English skills necessary for successful undergraduate study:
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- Deferred Entry
We welcome applications from students who have already taken or intend to take a gap year. We believe that a year between school and university can be of substantial benefit. You are advised to indicate your reason for wishing to defer entry on your UCAS application.
- Admissions Policy
Our Admissions Policy applies to the admissions of all undergraduate applicants.
- Progression
Once enrolled onto a course at UEA, your progression and continuation (which may include eligibility for study abroad, overseas experience, placement, or year in industry opportunities) is contingent on meeting the assessment requirements which are relevant to the course on which you are enrolled.
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Fees and Funding
Tuition fees for the Academic Year 2027/28 are:
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UK Students: £10,050
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International Students: £24,250
We estimate living expenses at £1,171 per month.
Further Information on tuition fees can be found here(opens in a new window).
Scholarships and Bursaries
We are committed to ensuring that costs do not act as a barrier to those aspiring to come to a world leading university and have developed a funding package to reward those with excellent qualifications and assist those from lower income backgrounds. View our range of Scholarships(opens in a new window) for eligibility, details of how to apply and closing dates.
Course Related Costs
Please see Additional Course Fees(opens in a new window) for details of course-related costs.
How to Apply
Apply for this course through the Universities and Colleges Admissions Services (UCAS), using UCAS Hub.
UCAS Hub is a secure online application system that allows you to apply for full-time undergraduate courses at universities and colleges in the United Kingdom.
Your application does not have to be completed all at once. Register or sign in to UCAS to get started.
Once you submit your completed application, UCAS will process it and send it to your chosen universities and colleges.
The Institution code for the University of East Anglia is E14.
View our guide to applying through UCAS for useful tips, key dates and further information: