The Social Science for the Environment, Virtual Reality and Experimental Laboratories (SSEVREL) form part of the Zuckerman Institute for Connective Environmental Research (ZICER) at UEA.
SSEVREL comprises two complementary facilities: the Virtual Reality Theatre, equipped with a large curved screen, high quality projection system, and various pieces of supporting hardware and software; and the Experimental Laboratory, a computer lab set up primarily for experiments and surveys involving individuals or groups of 2-16 people. The Virtual Reality facility was commissioned in order to build on previous work on GIS-based landscape visualisation within the School of Environmental Sciences.
The Experimental Laboratory provides a configurable space allowing surveys to be administered to groups and individuals in controlled conditions. Twenty networked PCs and a server allow custom-written surveys and other software to be presented to participants. Current and previous research includes the valuation of environmental goods and services, the effectiveness of presentation methods for future landscapes, and decision-making processes undertaken by individuals. The Experimental Laboratory draws on existing expertise in decision-making research within the Centre for Social and Economic Research on the Global Environment (CSERGE) and the School of Economics (ECO).
Facilities for holding and monitoring focus group discussions are also available.
SSEVREL works with various other agencies and programmes, including the ESRC-funded Programme on Environmental Decision Making within CSERGE, contracts with external organisations such as the Environment Agency, and several areas of research (e.g. on coastal zone management and integrative frameworks) in the Tyndall Centre.