Fresh motors: Award winning Used Car and Commercial dealership Fresh motors: Award winning Used Car and Commercial dealership



Y: Fresh Motors Youtube Channel

Name: Jacob Freshwater

Course: Accounting and Management

Tell us more about Fresh Motors

We are an award winning Used Car & Commercial dealership! We provide a fresh contemporary approach to the buying process, offering attractive value propositions, priding ourselves in understanding individual or business buying needs, through tailoring our service to match accordingly. Operating throughout Norfolk, from an appointment only model, we present a unique viewing experience allowing relaxation and harmony in an indoor showroom environment. Customer satisfaction is at the heart of our success, which is why we provide support at every step of the journey, from vehicle advice, tailored bespoke finance or even after sales care, we make sure our customers are delighted with every aspect.

What has been your most satisfying moment in business?

To date, turning over £1.3M in our second year of business is amongst the most satisfying, but the pinnacle moment was winning the Rising Star Award at the National Used Car Awards by Car Dealer Magazine. Just to be in a room with the leading companies at the forefront of the automotive industry was overwhelming, the award was presented by TV's Wheeler Dealer Mike Brewer, he hosted the event and said: "This is a new award which identifies those used car dealers who are working their way towards a bright future in the industry, and Jacob certainly is. From founding his own company just two years ago, his business has gone from strength to strength and his success is to be celebrated.” Our video can be seen at

What are your dreams and aspirations for the business?

Our primary intention is to continue focussing on growth both in used car and commercial stock levels, naturally, we would like to hire a sales executive soon and continue to build a team so the business can become self sustaining. In the near future I’d like to develop a mechanical repair centre to complement the business.