FOI_25-126 Contracts related to digital media

Date of response: 14 May 2025

We have now considered your request of 20 April 2025 for the following information:

I hope this message finds you well. I am writing to request information under the Freedom of Information Act 2000 regarding your organisation’s digital media buying contracts. Specifically, I would like to request the following details:

Question 1. The term and end date of any current contract(s), including extensions, related to digital media buying.

Our response:

The term of this contract is three years, from 10 October 2020, with the end date being 10 October 2023.

The contract includes two optional one-year extensions and has currently been extended until 19 October 2025.

Question 2. The name of the current incumbent(s) providing these services.

Our response:

Hybrid News Limited.

Question 3. The total annual spend on these contract(s) for the 2 most recent financial years.

Our response:

Financial year 2023-24 (01 August 2023 to 31 July 2024)Financial year 2024-25 (01 August 2024 up to 24 April 2025)
£2,554,722.55£1,740,444.00

Please note that the university financial year runs from August to July. The values provided above have been disaggregated to show a breakdown of spend on our media digital contract, starting from August 2023.

FOI_25-126 Contracts related to digital media