MSc BUSINESS ANALYTICS AND MANAGEMENT
MSC BUSINESS ANALYTICS AND MANAGEMENT
The course focuses on the management of the whole business analytics process, from the identification, integration and ‘cleansing’ of data, through various forms of data analysis, to the visualization and presentation of results and their incorporation into decision-making. Throughout these stages, there is a strong focus on governance and ethics, on the one hand, and the management of the underpinning resources and infrastructure on the other. Throughout the course, the focus is on the practical application of the skills that you learn. Assessment is mainly based around small business analytics projects that enable you to test your knowledge against authentic business problems, using real data and deploying cutting edge techniques. While a solid understanding of the application of data science techniques forms a major strand of the course, you will develop a much wider, critical understanding of data management, including the whole data life cycle – from creation and storage, through integration and manipulation, to deletion – and the use (and misuse) of data in decision-making.
About
Do you want to play a role in the data revolution? Data has been identified as a major source of value, but only for those organizations that can capture, integrate and analyze it, and apply the resulting knowledge to business decisions. This course will give you the skills and knowledge to manage the whole process business analytics process, from data to decisions, including delivering the technical and human resources required and managing the legal, regulatory and ethical challenges that it throws up. This course will prepare you for a wide range of roles in the new data economy, from management and leadership roles in major corporates, to consulting and contracting roles for organizations of all sizes, and even entrepreneurship and new firm formation.
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Important Information
Whilst the University will make every effort to offer the courses listed, changes may sometimes be made arising from the regular review of course programmes. Where this activity leads to significant (but not minor) changes to programmes, there will normally be prior consultation of students and others. Changes may for example consist of variations to the content and method of delivery of programmes, courses and other services, to discontinue programmes, courses and other services and to merge or combine programmes or courses. The University will endeavour to keep such changes to a minimum, and will inform students.After the Course
Business analytics has applications in all business sectors, across the public, private and third sectors, and across all major business functions (Marketing, Finance, Operations, HRM, etc.). The course will help you to build a portfolio of professional assignments that employers love to see, demonstrating your competencies and thinking.
Career destinations
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Manager of corporate data analytics function
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Business analytics consultancy
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Data-based business entrepreneur
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Digital marketing executive
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Information/data management
Assessment for Year 1
Assessment is mainly through coursework assignments. In most assignments you will attempt to solve an authentic business problem for a client, developing a portfolio of analytics work. Each assignment will be completed by a reflection on your experience to identify how you could improve you practice. Each assignment will be supported by formative assessment – assessment for learning – that will give you a change to test your skills and knowledge, prior to summative assessment – assessment of learning – so you have a chance to improve. A major component of your assessment will be the dissertation in which you will synthesize learning from across the course in a major self-directed project. Again this will be an authentic problem for a real client.
Assessment for Year 1
Assessment is mainly through coursework assignments. In most assignments you will attempt to solve an authentic business problem for a client, developing a portfolio of analytics work. Each assignment will be completed by a reflection on your experience to identify how you could improve you practice. Each assignment will be supported by formative assessment – assessment for learning – that will give you a change to test your skills and knowledge, prior to summative assessment – assessment of learning – so you have a chance to improve. A major component of your assessment will be the dissertation in which you will synthesize learning from across the course in a major self-directed project. Again this will be an authentic problem for a real client.
Important Information
Whilst the University will make every effort to offer the modules listed, changes may sometimes be made arising from the annual monitoring, review and update of modules. Where this activity leads to significant (but not minor) changes to programmes and their constituent modules, the University will endeavour to consult with students and others. It is also possible that the University may not be able to offer a module for reasons outside of its control, such as the illness of a member of staff. In some cases optional modules can have limited places available and so you may be asked to make additional module choices in the event you do not gain a place on your first choice. Where this is the case, the University will inform students.Entry Requirements
Degree classification
2.1 or equivalentDegree subject
A quantitative social science (e.g., economics or psychology), Business, Management or Marketing studies with a substantial quantitative element, Computing or Information Systems. You will have a strong interest in the application of data and analytics to resolving business and management problems and strong communication skills using words, numbers and imagesAdditional entry requirements
If you do not meet the academic requirements for this course, you may be able to study one of the International Graduate Diploma programmes offered by our partner INTO UEA. These programmes guarantee progression to selected master's degrees if students achieve the appropriate grade. For more details please click here:
Students for whom english is a foreign language
We welcome applications from students whose first language is not English. To ensure such students benefit from postgraduate study, we require evidence of proficiency in English. Our usual entry requirements are as follows:
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IELTS: 6.5 (minimum 5.5 in all components)
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PTE (Pearson): 58 (minimum 42 in all components)
Test dates should be within two years of the course start date.
Other tests, including Cambridge English exams and the Trinity Integrated Skills in English are also accepted by the university. The full list of accepted tests can be found here: Accepted English Language Tests
INTO UEA also run pre-sessional courses which can be taken prior to the start of your course. For further information and to see if you qualify please contact intopre-sessional@uea.ac.uk
As a result of the COVID-19 pandemic, we will be offering Pre-sessional courses online from June to September 2020. Further details can be found on our Online Pre-Sessional English webpage.
Intakes
This course is open to UK, EU and International applicants. The annual intake for this course is in September each year.
Fees and Funding
Tuition fees for the academic year 2020/21 are:
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UK/EU Students: £10,500 (full time)
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International Students: £18,500 (full time)
Living Expenses
We estimate living expenses at £1,015 per month.
SCHOLARSHIPS AND FUNDING
A variety of Scholarships may be offered to UK/EU and International students. Scholarships are normally awarded to students on the basis of academic merit and are usually for the duration of the period of study.
Funding for postgraduate study is also available both from the university and from a number of external schemes.
Find out more about scholarships, funding and bursaries.
How to apply
Applications for Postgraduate Taught programmes at the University of East Anglia should be made directly to the University.
To apply please use our online application form.
Further Information
To request further information and to be kept up to date with news and events please use our online enquiry form.
If you would like to discuss your individual circumstances prior to applying please do contact us:
Postgraduate Admissions Office
Tel: +44 (0)1603 591515
Email: admissions@uea.ac.uk
International candidates are also encouraged to access the International Students section of our website.